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Poum Lab designs and develops contemporary drinks made from cider apples. I create my own — POUM! — and I help other producers shape theirs.

 

Based in Normandy, our approach is rooted in taste, fermentation, know-how and is nourished by inspirations from elsewhere.

 

Collection AH

OUR FIRST NON-ALCOHOLIC DRINK

POUM! Peach Vanilla soda for adults

A grown-up soda. Lightly sparkling, barely sweet — cider apples, a hop and oak infusion, a touch of cider vinegar. Built on what I've tasted travelling, not on syrup.

OUR SERVICES

apples

Beverage Creation

From idea to a drink ready for sale, with work on taste, formulation and feasibility.

collaboration

Co-development

Working with brands, producers or project leaders to design a beverage adapted to their uses, their identity and their constraints.

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Optimization & Consulting

Improving an existing product in terms of taste, stability, fermentation, scalability, or product positioning.

ABOUT

"I founded Poum Lab with a simple conviction: the cider apple still has a lot to offer.

 

Drawing on my experience in cider, soft drinks, fermentation, and product development, I create contemporary beverages rooted in taste, precision, and a curiosity fueled by travel and beverage cultures.

lemarchand aymeric

CONTACT

Thank you for your message.

Aymeric Lemarchand

Tel: +33 6 95 48 43 50

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